the inside scoop on amika:
brooklyn lifestyle, all things hair.
debunking
product myths +
serving look inspo, one strand at a time.
AMIKA LIFESTYLE
amika was born and raised in Brooklyn (specifically Bushwick), a hub of creative thinkers, artists, and entrepreneurs. This borough is where we pull a lot...read more
AMIKA LIFESTYLE
amika stands with the AAPI community and will continue to denounce racism of any kind. Our hearts and thoughts go out to all victims of...read more
AMIKA LIFESTYLE
amika was born and raised in Brooklyn (specifically Bushwick), a hub of creative thinkers, artists, and entrepreneurs. This borough is where we pull a lot...read more
AMIKA LIFESTYLE
What are bonds? We’re glad you asked! Hair is made up of different types of bonds that impact the strength and elasticity of our hair. These bonds can...read more
AMIKA LIFESTYLE
Whether you’re spending Valentine's Day with your partner, friends, family, or by yourself, it’s safe to say plans are going to be looking a lot different...read more
AMIKA LIFESTYLE
In June, we shared a resource for all of our friends on how to support the BIPOC community. This included where and how to educate...read more
AMIKA LIFESTYLE
image via @laurakay.hair Hi! I’m India, Territory Brand Manager for Western Canada for amika. I work closely with our distributors and retail partners across Western...read more
AMIKA LIFESTYLE
Sometimes it’s easy to anticipate when your hair is going to fall flat. Depending on your hair, that could be when it’s raining, when you’re wearing...read more
AMIKA LIFESTYLE
Well, friends...we’ve made it to the gates of 2021! Although we can't wait for this year of uncertainties and stress to be over, so we can...read more
AMIKA LIFESTYLE
Back in June, we made a commitment to be transparent on what we will do to amplify Black voices, how we will create a work...read more
AMIKA LIFESTYLE
Our communities are a driving force behind everything that we do. amika does mean “friend” in the language Esperanto, don’t forget! We love to have...read more
AMIKA LIFESTYLE
Every year, we SO look forward to featuring a holiday look created by one of our friends, if not multiple! In past years, holiday parties...read more
OFFERS
obé x amika giveaway
enter for chance to win obé x amika goodie bag + unlock 20% off any perk up dry shampoo
BY SIGNING UP YOU AGREE TO RECEIVE MARKETING COMMUNICATIONS FROM AMIKA. YOU CAN UNSUBSCRIBE AT ANY TIME. GIVEAWAY CLOSES 11:59 PM EDT ON 10/28/22. 10 WINNERS WILL BE SELECTED AT RANDOM ON 10/31/22 AND NOTIFIED BY EMAIL. COUPON CODE WILL BE SENT TO EMAIL IMMEDIATELY UPON ENTRY AND CANNOT BE COMBINED WITH ANY OTHER OFFERS.
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