the inside scoop on amika:
brooklyn lifestyle, all things hair.
debunking
product myths +
serving look inspo, one strand at a time.
FRIENDS OF AMIKA
As New York Fashion Week comes to a close, we’re taking the time to bask in all the amazing looks that have graced the runways....read more
FRIENDS OF AMIKA
As Valentine’s day rapidly approaches, we can’t help but gush about how much we love all our friends (aka you fine people). Whether you’re celebrating...read more
FRIENDS OF AMIKA
We’ve said it once, we’ll say it again: soulfood nourishing mask is your must-have hair mask. We know we’ve sung its praises several times before,...read more
FRIENDS OF AMIKA
Welcome to A-train tutorials, an educational monthly series (inspired by a true hub for all New Yorkers…the subway) where we’ll share different hair tutorials using...read more
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Humble brag moment: We have 10 unique hair care collections (and counting) to ensure we are all encompassing when it comes to different hairy types,...read more
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Helping others has always been a part of amika’s DNA. Every month, our employees get to choose two organizations or charities that HMS (our parent...read more
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It’s officially December which means we have less than a month to finish up our holiday shopping (we know…try not to panic). Luckily, you still...read more
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amika has always believed in the power of community and the beauty of giving back. We make it a priority to lend a helping hand to...read more
FRIENDS OF AMIKA
Nothing spreads holiday cheer like being a friend to the planet...but here’s a not-so-fun-fact: Americans throw away 25% more trash during the Thanksgiving to New Year’s...read more
FRIENDS OF AMIKA
If you haven’t already noticed, our holiday giftsets are packaged in pizza boxes this year (shop them here!). Being Brooklyn born, we wanted to pay homage...read more
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It’s late October which only means one thing: Halloween costume countdown is upon us. As excited as we are to make up for last year’s...read more
FRIENDS OF AMIKA
For Hispanic heritage month, we heard from a few of our team members and stylists about what their Hispanic heritage means to them. Today, we'll...read more
OFFERS
obé x amika giveaway
enter for chance to win obé x amika goodie bag + unlock 20% off any perk up dry shampoo
BY SIGNING UP YOU AGREE TO RECEIVE MARKETING COMMUNICATIONS FROM AMIKA. YOU CAN UNSUBSCRIBE AT ANY TIME. GIVEAWAY CLOSES 11:59 PM EDT ON 10/28/22. 10 WINNERS WILL BE SELECTED AT RANDOM ON 10/31/22 AND NOTIFIED BY EMAIL. COUPON CODE WILL BE SENT TO EMAIL IMMEDIATELY UPON ENTRY AND CANNOT BE COMBINED WITH ANY OTHER OFFERS.
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